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		<title>Google releases its Top Search Terms chart for 2009&#8230;</title>
		<link>http://marketingmole.wordpress.com/2009/12/01/google-releases-its-top-search-terms-chart-for-2009/</link>
		<comments>http://marketingmole.wordpress.com/2009/12/01/google-releases-its-top-search-terms-chart-for-2009/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 20:22:21 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[Big Brother]]></category>
		<category><![CDATA[britney]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[chart]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[famous]]></category>
		<category><![CDATA[iran]]></category>
		<category><![CDATA[Jedward]]></category>
		<category><![CDATA[lady gaga]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Xfactor]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[britain's got talent]]></category>
		<category><![CDATA[death]]></category>
		<category><![CDATA[domestic violence]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[jade goody]]></category>
		<category><![CDATA[michael jackson]]></category>
		<category><![CDATA[online search]]></category>
		<category><![CDATA[rhianna]]></category>
		<category><![CDATA[stephen gately]]></category>
		<category><![CDATA[susan boyle]]></category>
		<category><![CDATA[swine flu]]></category>
		<category><![CDATA[trend]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=133</guid>
		<description><![CDATA[&#8230;and Su-Bo nails it, over every other dead celebrity. Google has revealed the UK’s top search trends in 2009, with Swine Flu, the death of Jade Goody and the popularity of Susan Boyle topping the list. People searched about new sensations like Lady Gaga and Jedward, but they also turned to the web to learn [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=133&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>&#8230;and Su-Bo nails it, over every other dead celebrity.</p>
<p>Google has revealed the UK’s top search trends in 2009, with Swine Flu, the death of Jade Goody and the popularity of Susan Boyle topping the list.</p>
<div id="attachment_137" class="wp-caption alignnone" style="width: 310px"><a href="http://marketingmole.files.wordpress.com/2009/12/su-bo.jpg"><img class="size-full wp-image-137" title="Su-Bo" src="http://marketingmole.files.wordpress.com/2009/12/su-bo.jpg?w=300&#038;h=454" alt="" width="300" height="454" /></a><p class="wp-caption-text">A Global Icon</p></div>
<p>People searched about new sensations like Lady Gaga and Jedward, but they also turned to the web to learn about the deaths of Stephen Gately, Michael Jackson and the domestic violence of Rhianna.</p>
<p>It&#8217;s fair to say celebrity death and violence tops the list this year, above of any danger of nuclear attack from Iran. If nothing else though, Britney&#8217;s mum will be so pleased her daughter&#8217;s antics have slipped from the top spot.</p>
<ol>
<li>swine flu</li>
<li>Susan Boyle</li>
<li>Jade Goody</li>
<li>Robert Pattison</li>
<li>Rihanna</li>
<li>Michael Jackson</li>
<li>Google Maps</li>
<li>Twitter</li>
<li>Stephen Gately</li>
<li>Iran</li>
</ol>
<p>The Google search trends over the last decade have also included a mixture of celebrities and entertainment with the following years dominated by the movie Spiderman, Prince Charles, television series Big Brother, singer James Blunt and the death of Australian naturalist Steve Irwin.</p>
<p><a href="http://marketingmole.files.wordpress.com/2009/12/google.png"><img class="alignnone size-full wp-image-136" title="Google" src="http://marketingmole.files.wordpress.com/2009/12/google.png?w=304&#038;h=127" alt="" width="304" height="127" /></a></p>
<p><a href="//twitter.com/home?status=This">Tweet this</a></p>
<br />Posted in Big Brother, britney, celebrity, chart, entertainment, famous, iran, Jedward, lady gaga, SEO, Xfactor Tagged: 2009, Big Brother, britain's got talent, britney, chart, death, domestic violence, entertainment, famous, google, iran, jade goody, Jedward, lady gaga, michael jackson, online search, rhianna, stephen gately, susan boyle, swine flu, trend, Xfactor <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/133/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/133/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/133/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/133/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/133/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/133/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/133/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/133/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/133/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/133/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/133/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/133/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/133/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/133/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=133&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>XFactor&#8217;s JEDWARD already being used in marketing:</title>
		<link>http://marketingmole.wordpress.com/2009/11/23/xfactors-jedward-already-being-used-in-marketing/</link>
		<comments>http://marketingmole.wordpress.com/2009/11/23/xfactors-jedward-already-being-used-in-marketing/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 15:52:19 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[charts]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[famous]]></category>
		<category><![CDATA[heat]]></category>
		<category><![CDATA[John & Edward]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[brand republic]]></category>
		<category><![CDATA[Conservatives]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Jedward]]></category>
		<category><![CDATA[Labour]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Tory]]></category>
		<category><![CDATA[Xfactor]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=127</guid>
		<description><![CDATA[from www.brandrepublic.com today: This Conservatives&#8217; poster appeared around London on digital poster sites last night, within five minutes of the bequiffed pair being voted off the ITV talent show. Two weeks ago, the Labour Party released an almost identical press ad, featuring David Cameron and George Osborne dressed like Jedward. They may only end up with [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=127&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>from www.brandrepublic.com today:</p>
<div id="attachment_128" class="wp-caption alignnone" style="width: 410px"><a href="http://marketingmole.files.wordpress.com/2009/11/tory-jedward-poster.jpg"><img class="size-full wp-image-128" title="Tory Jedward Poster" src="http://marketingmole.files.wordpress.com/2009/11/tory-jedward-poster.jpg?w=400&#038;h=225" alt="" width="400" height="225" /></a><p class="wp-caption-text">Axed from The XFactor but already in Marketing</p></div>
<p>This Conservatives&#8217; poster appeared around London on digital poster sites last night, within five minutes of the bequiffed pair being voted off the ITV talent show.</p>
<p>Two weeks ago, the Labour Party released an <a href="http://www.campaignlive.co.uk/thework/news/967547/Labour-jedward-Saatchi---Saatchi-London/">almost identical press ad</a>, featuring David Cameron and George Osborne dressed like Jedward.</p>
<div id="attachment_129" class="wp-caption alignnone" style="width: 430px"><a href="http://marketingmole.files.wordpress.com/2009/11/labour-jedward-poster-aspx.jpg"><img class="size-full wp-image-129" title="Labour Jedward poster.aspx" src="http://marketingmole.files.wordpress.com/2009/11/labour-jedward-poster-aspx.jpg?w=420&#038;h=210" alt="" width="420" height="210" /></a><p class="wp-caption-text">Everyone&#39;s milking it!</p></div>
<p>They may only end up with fifteen minutes of fame, but it&#8217;s been a VERY loud 15 minutes already&#8230;The Power of the X!</p>
<br />Posted in Branding, celebrity, charts, digital media, entertainment, famous, heat, John &amp; Edward, media Tagged: brand republic, celebrity, Conservatives, digital media, facebook, famous, Jedward, John &amp; Edward, Labour, London, marketing, Tory, Xfactor <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/127/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/127/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/127/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/127/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/127/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/127/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/127/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/127/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/127/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/127/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/127/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/127/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/127/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/127/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=127&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Tory Jedward Poster</media:title>
		</media:content>

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		<title>Find your long lost twin on Facebook</title>
		<link>http://marketingmole.wordpress.com/2009/10/08/find-your-long-lost-twin-on-facebook/</link>
		<comments>http://marketingmole.wordpress.com/2009/10/08/find-your-long-lost-twin-on-facebook/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 13:17:03 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[online game]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online PR]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Viral]]></category>
		<category><![CDATA[CAMPAIGN]]></category>
		<category><![CDATA[coca cola]]></category>
		<category><![CDATA[coke]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[Youtube]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=123</guid>
		<description><![CDATA[FIND PEOPLE THAT LOOK LIKE YOU!!! from www.brandrepublic.com The fizzy drink has created a Facebook app called the &#8216;Facial Profiler&#8217; which has the aim of finding people&#8217;s online lookalikes. The app encourages people to upload a photo of themselves to a database, Coke then analyses the characteristics and attempts to find the nearest match from [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=123&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>FIND PEOPLE THAT LOOK LIKE YOU!!!</p>
<p>from www.brandrepublic.com</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;">The fizzy drink has created a Facebook app called the &#8216;Facial Profiler&#8217; which has the aim of finding people&#8217;s online lookalikes.</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;">The app encourages people to upload a photo of themselves to a database, Coke then analyses the characteristics and attempts to find the nearest match from other uploaded images.</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;">http://tinyurl.com/y89xbxj</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;">So far the database is small and it&#8217;s unlikely that you&#8217;ll find a long lost twin in the short-term but Coke maintains that it is an experiment and, as the database grows, it should return some spooky results.</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;">The idea behind <a style="color:#0878a6;text-decoration:none;" href="http://www.cocacolazero.com/facialprofiler.jsp">the campaign</a> is: &#8216;If Coke Zero has the taste of Coke&#8230;is it possible that someone out there has your face?&#8217;.</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;">Coke already has more than 1.8 million fans on Facebook and is the top ranking brand on Facebook&#8217;s Fan Pages, according to the social network.</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;">It also follows several other apps, including &#8216;Alter Ego&#8217;, a Facebook app that used avatar mash-up photo technology to allow users to create a virtual persona around an image of their face.</p>
<p style="font-size:1em;width:480px;margin:0 0 1em;"><img class="alignnone size-full wp-image-124" title="Facial profiler" src="http://marketingmole.files.wordpress.com/2009/10/facial-profiler.png?w=655&#038;h=480" alt="Facial profiler" width="655" height="480" /></p>
<br />Posted in Branding, digital, digital media, facebook, media, online game, online marketing, online PR, Social media, social networking, Viral Tagged: CAMPAIGN, coca cola, coke, facebook, online, online PR, Social media, social networking, Viral, Youtube <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/123/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/123/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/123/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/123/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/123/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/123/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/123/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/123/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/123/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/123/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/123/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/123/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/123/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/123/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=123&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Facial profiler</media:title>
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		<title>BBC moves to Social Media: with a Strictly online feature:</title>
		<link>http://marketingmole.wordpress.com/2009/10/06/bbc-moves-to-social-media-with-a-strictly-online-feature/</link>
		<comments>http://marketingmole.wordpress.com/2009/10/06/bbc-moves-to-social-media-with-a-strictly-online-feature/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 12:10:54 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online PR]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[famous]]></category>
		<category><![CDATA[online game]]></category>
		<category><![CDATA[Race]]></category>
		<category><![CDATA[strictly come dancing]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[gossip]]></category>
		<category><![CDATA[Grey Market]]></category>
		<category><![CDATA[Anton Du Beke]]></category>
		<category><![CDATA[Race Row]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=117</guid>
		<description><![CDATA[Proof if you need it that the &#8216;Grey Market&#8216; have moved into social media, the BBC have launched a family-friendly interactive site to allow it&#8217;s viewers to watch the Strictly Come Dancing show in multiple angles and add their own voice-overs. Oh the joy. It&#8217;s the first stage of the BBC&#8217;s revamp of existing sites [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=117&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Proof if you need it that the <strong>&#8216;Grey Market</strong>&#8216; have moved into social media, the BBC have launched a family-friendly interactive site to allow it&#8217;s viewers to watch the <strong>Strictly Come Dancing</strong> show in multiple angles and add their own voice-overs. Oh the joy.</p>
<p>It&#8217;s the first stage of the BBC&#8217;s revamp of existing sites to include new and innovative social media features &#8211; as announced by Anthony Rose, the BBC&#8217;s controller of Vision and Online.</p>
<p>His team is currently researching &#8220;what the next generation in social media will be&#8221;.</p>
<p>So what are these first stage innovations?  Well, not content with sowing up your own sequined outfits for your living room, The Strictly Come Dancing site allows viewers to rate performances with their own comments with a simple: &#8216;Boo!&#8217;, &#8216;Good!&#8217; or &#8216;Gosh!&#8217; <em>How exciting and innovative.</em></p>
<p><em>Just be careful you don&#8217;t jump on the show&#8217;s race row by posting comments like </em><strong>Anton Du Beke</strong><em>&#8216;s use of the &#8220;<strong>P</strong>&#8221; word!</em></p>
<p>http://tinyurl.com/y9lb7b4</p>
<p><img class="alignnone size-full wp-image-119" title="Strictly Online" src="http://marketingmole.files.wordpress.com/2009/10/strictly-online1.jpg?w=375&#038;h=273" alt="Strictly Online" width="375" height="273" /></p>
<br />Posted in BBC, celebrity, digital media, entertainment, famous, online game, online marketing, online PR, Race, Social media, strictly come dancing Tagged: Anton Du Beke, BBC, celebrity, digital, digital media, entertainment, famous, gossip, Grey Market, online, online PR, Race Row, Social media, strictly come dancing <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/117/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/117/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/117/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/117/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/117/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/117/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/117/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/117/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/117/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/117/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/117/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/117/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/117/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/117/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=117&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Strictly Online</media:title>
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		<title>Express Yourself!</title>
		<link>http://marketingmole.wordpress.com/2009/09/24/express-yourself/</link>
		<comments>http://marketingmole.wordpress.com/2009/09/24/express-yourself/#comments</comments>
		<pubDate>Thu, 24 Sep 2009 12:49:13 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Celebrate]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[charts]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[famous]]></category>
		<category><![CDATA[Madonna]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[online game]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online PR]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Viral]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=113</guid>
		<description><![CDATA[Have fun with the latest viral campaign, and recreate yourself as an iconic graffitti image of Madonna, Queen of Pop: http://celebrate.madonna.com/ To Celebrate her latest Greatest Hits! Posted in Branding, Celebrate, celebrity, charts, digital media, entertainment, famous, Madonna, media, online game, online marketing, online PR, Social media, Viral Tagged: Celebrate, Madonna, Viral<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=113&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Have fun with the latest viral campaign, and recreate yourself as an iconic graffitti image of <strong>Madonna</strong>, Queen of Pop:</p>
<p>http://celebrate.madonna.com/</p>
<p>To <strong>Celebrate</strong> her latest Greatest Hits!</p>
<div id="attachment_114" class="wp-caption alignnone" style="width: 355px"><img class="size-full wp-image-114" title="Make me Madonna!" src="http://marketingmole.files.wordpress.com/2009/09/make-me-madonna.png?w=345&#038;h=350" alt="Don't I look fabulous!" width="345" height="350" /><p class="wp-caption-text">Don&#39;t I look fabulous!</p></div>
<br />Posted in Branding, Celebrate, celebrity, charts, digital media, entertainment, famous, Madonna, media, online game, online marketing, online PR, Social media, Viral Tagged: Celebrate, Madonna, Viral <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/113/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/113/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/113/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/113/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/113/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/113/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/113/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/113/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/113/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/113/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/113/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/113/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/113/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/113/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=113&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Make me Madonna!</media:title>
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		<title>Sugababes split&#8230;but new girl joins (again)!</title>
		<link>http://marketingmole.wordpress.com/2009/09/18/sugababes-split-but-new-girl-joins-again/</link>
		<comments>http://marketingmole.wordpress.com/2009/09/18/sugababes-split-but-new-girl-joins-again/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 21:40:57 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[bullying]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[charts]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[famous]]></category>
		<category><![CDATA[heat]]></category>
		<category><![CDATA[heatworld]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[sugababes]]></category>
		<category><![CDATA[alesha dixon]]></category>
		<category><![CDATA[break up]]></category>
		<category><![CDATA[conspiracy theory]]></category>
		<category><![CDATA[gossip]]></category>
		<category><![CDATA[number one]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[record company]]></category>
		<category><![CDATA[split]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=109</guid>
		<description><![CDATA[Rumours that new-ish girl Sugababe Amelle was being bullied by Keisha have been &#8220;hot&#8221; gossip for some time. They turn up separately for interviews, miming to their songs (Heat had them in this week with a fake record company plug &#8220;we all love each other&#8221; feature). Well, believe the hype for once. Marketing Mole friends [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=109&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Rumours that new-ish girl Sugababe Amelle was being bullied by Keisha have been &#8220;hot&#8221; gossip for some time. They turn up separately for interviews, miming to their songs (Heat had them in this week with a fake record company plug &#8220;we all love each other&#8221; feature).</p>
<p>Well, believe the hype for once. Marketing Mole friends in radio can confirm that, yes, they DO turn up separately for interviews, then hold hands on air, then leave separately. While they shamelessly plug their cheapo cover version single (Right Said Fred &#8211; please???).</p>
<p>So exclusively, I can confirm, that they&#8217;ve exhausted the line up, AGAIN. No surprise. After all, Amelle disappeared in May, causing even her family to call the police desparately begging her to come home (some people will do anything to cling to their fifteen minutes of fame). Let&#8217;s not forget that all the ex sugababes have a &#8220;I was/wasn&#8217;t bullied by Keisha story:    http://tinyurl.com/ncqejh    and    &#8221;Keisha made my life a living hell&#8221; :    http://tinyurl.com/ny4e32)</p>
<p>They&#8217;ve done well to keep a lid on it long enough for the single to limp up to the top of the charts. But the latest revelations of a new line up challenge even the most die hard of deluded Babe fans&#8230;.Jade? The Eurovision Sir Andrew Lloyd Webber hopeful&#8230;is to be the FOURTH incarnation of the jaded Sugababe cash cow. Surely no amount of remixing can allow anyone to take their jingles seriously (see: http://tinyurl.com/mpgh6p).</p>
<div id="attachment_111" class="wp-caption alignnone" style="width: 310px"><img class="size-full wp-image-111" title="amelle-quits-sugababes-jade-ewen-joins-$7025990$300" src="http://marketingmole.files.wordpress.com/2009/09/amelle-quits-sugababes-jade-ewen-joins-7025990300.jpg?w=300&#038;h=169" alt="Get the new girl in!" width="300" height="169" /><p class="wp-caption-text">Get the new girl in!</p></div>
<p>As the only original &#8220;band&#8221; member, Keisha, can you really claim to be so squeaky clean and innocent now? Lightning strikes twice, but double that and even we have to doubt your naive &#8220;they never get in touch anymore&#8221; act. If  you&#8217;re that much of a diva, celebrate it. It launched Alesha Dixon&#8217;s solo career!</p>
<p>The sad fact is, you&#8217;ve only managed to stay in the charts so long because of the line up changes, and the record company must absolutley embrace the fresh blood to give them one more shot for a number one cover version. Remixed of course. And co-written by Andrew Lloyd Webber.</p>
<p>By the way, The &#8220;Babes&#8221; didn&#8217;t even approve the Right Said Fred song, the record company over rode it. You&#8217;re puppets, and your time is up!</p>
<br />Posted in bullying, celebrity, charts, entertainment, famous, heat, heatworld, media, sugababes Tagged: alesha dixon, break up, bullying, celebrity, charts, conspiracy theory, entertainment, famous, gossip, heat, number one, radio, record company, split, strategy, sugababes <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/109/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/109/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/109/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/109/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/109/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/109/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/109/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/109/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/109/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/109/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/109/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/109/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/109/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/109/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=109&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">amelle-quits-sugababes-jade-ewen-joins-$7025990$300</media:title>
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		<title>See Famous people fighting!</title>
		<link>http://marketingmole.wordpress.com/2009/09/18/see-famous-people-fighting/</link>
		<comments>http://marketingmole.wordpress.com/2009/09/18/see-famous-people-fighting/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 11:24:51 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[famous]]></category>
		<category><![CDATA[katie price]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[online game]]></category>
		<category><![CDATA[online PR]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Viral]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand republic]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[game]]></category>
		<category><![CDATA[gossip]]></category>
		<category><![CDATA[online]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=104</guid>
		<description><![CDATA[Brand Republic have launched a canny little online game where you type in the names of two famous people, click on FIGHT, and watch to see who wins the war in the gaining the most media column inches! I won&#8217;t tell you who won my war (but I bet it&#8217;s the most popular search). Have [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=104&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong>Brand Republic</strong> have launched a canny little online game where you type in the names of two famous people, click on <strong>FIGHT</strong>, and watch to see who wins the war in the gaining the most media column inches!</p>
<p>I won&#8217;t tell you who won my war (but I bet it&#8217;s the most popular search). Have a go, <strong>you&#8217;ll love it!</strong></p>
<p>http://www.brandrepublic.com/famefight/</p>
<div id="attachment_105" class="wp-caption alignnone" style="width: 344px"><img class="size-full wp-image-105" title="Katie &amp; Peter Fight!" src="http://marketingmole.files.wordpress.com/2009/09/katie-peter-fight.png?w=334&#038;h=493" alt="Who's smiling now...." width="334" height="493" /><p class="wp-caption-text">Who&#39;s smiling now....</p></div>
<br />Posted in Branding, celebrity, entertainment, famous, katie price, media, online game, online PR, Social media, Viral Tagged: brand, brand republic, celebrity, email marketing, entertainment, famous, game, gossip, katie price, media, online <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/104/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/104/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/104/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/104/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/104/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/104/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/104/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/104/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/104/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/104/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/104/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/104/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/104/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/104/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=104&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Katie &#38; Peter Fight!</media:title>
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		<title>Now you can find your facebook friends through their shoes&#8230;</title>
		<link>http://marketingmole.wordpress.com/2009/09/15/now-you-can-find-your-facebook-friends-through-their-shoes/</link>
		<comments>http://marketingmole.wordpress.com/2009/09/15/now-you-can-find-your-facebook-friends-through-their-shoes/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 12:42:49 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[facebook]]></category>
		<category><![CDATA[satellite technology]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[stalking]]></category>
		<category><![CDATA[tracking]]></category>
		<category><![CDATA[bluetooth]]></category>
		<category><![CDATA[mission impossible]]></category>
		<category><![CDATA[satellite navigation]]></category>
		<category><![CDATA[talking]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=99</guid>
		<description><![CDATA[Need some help stalking your ex? Unbelievable but true, latest GPS technology means you can now track your friends&#8217; whereabouts through their footwear. (GPS stands for global positioning system) Shoes that can be tracked by the wearer&#8217;s friends using social networking sites. The shoes are equipped with Bluetooth connectivity so that with the touch of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=99&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Need some help stalking your ex?</p>
<p>Unbelievable but true, latest GPS technology means you can now track your friends&#8217; whereabouts through their footwear. (GPS stands for global positioning system)</p>
<p>Shoes that can be tracked by the wearer&#8217;s friends using social networking sites. The shoes are equipped with Bluetooth connectivity so that with the touch of a button all of a person&#8217;s Facebook contacts can pinpoint them.</p>
<p>Mission impossible style, the satellite-based navigation system consists of 24 orbiting satellites that transmit continuous signals to GPS receivers to determine the precise location of a vehicle, person or other asset it&#8217;s attached to. They don&#8217;t look too bad either:</p>
<p>To order your Facebook feet go to: http://www.idconex.com/buy_it_now.php</p>
<div id="attachment_101" class="wp-caption alignnone" style="width: 568px"><img class="size-full wp-image-101" title="Facebook Feet!" src="http://marketingmole.files.wordpress.com/2009/09/picture-11.png?w=558&#038;h=156" alt="Use your shoes to stalk your ex!" width="558" height="156" /><p class="wp-caption-text">Use your shoes to stalk your ex!</p></div>
<br />Posted in facebook, satellite technology, Social media, social networking, stalking, tracking Tagged: bluetooth, facebook, mission impossible, satellite navigation, social networking, talking, technology <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/99/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/99/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/99/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/99/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/99/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/99/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/99/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/99/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/99/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/99/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/99/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/99/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/99/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/99/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=99&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Facebook Feet!</media:title>
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		<title>How far would you got to be famous? Fake Big Brother scandal&#8230;</title>
		<link>http://marketingmole.wordpress.com/2009/09/11/how-far-would-you-got-to-be-famous-fake-big-brother-scandal/</link>
		<comments>http://marketingmole.wordpress.com/2009/09/11/how-far-would-you-got-to-be-famous-fake-big-brother-scandal/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 11:59:38 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[BB]]></category>
		<category><![CDATA[Big Brother]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[famous]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[gossip]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=94</guid>
		<description><![CDATA[Read this story from DailyMail online for the latest twist in Big Brother controversy. Bizarrely, nine female models from Istanbul thought they were taking part in Turkey&#8217;s &#8220;Someone is watching us&#8221;, when in fact, they were stopping in a condo being photographed nude, swanning round their pool, whilst their images were flogged across the internet!!! [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=94&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Read this story from DailyMail online for the latest twist in <strong>Big Brother controversy</strong>. Bizarrely, nine female models from Istanbul thought they were taking part in Turkey&#8217;s &#8220;Someone is watching us&#8221;, when in fact, they were stopping in a condo being photographed nude, swanning round their pool, whilst their images were flogged across the internet!!! <strong>http://tinyurl.com/mb7bjh</strong></p>
<p>Hilarious, but true! How far would you go to be famous&#8230;in Turkey???? Their parents must be soooo proud!</p>
<div id="attachment_95" class="wp-caption alignnone" style="width: 478px"><img class="size-full wp-image-95" title="BB housemates Istanbul 2009!" src="http://marketingmole.files.wordpress.com/2009/09/bb-housemates-istanbul-2009.jpg?w=468&#038;h=308" alt="Nine new housemates!" width="468" height="308" /><p class="wp-caption-text">Nine new housemates!</p></div>
<br />Posted in BB, Big Brother, entertainment, famous, media Tagged: BB, Big Brother, celebrity, entertainment, famous, gossip <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/94/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/94/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/94/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/94/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/94/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/94/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/94/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/94/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/94/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/94/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/94/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/94/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/94/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/94/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=94&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">BB housemates Istanbul 2009!</media:title>
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		<title>McBrand: How do you protect it?</title>
		<link>http://marketingmole.wordpress.com/2009/09/08/mcbrand-how-do-you-protect-it/</link>
		<comments>http://marketingmole.wordpress.com/2009/09/08/mcbrand-how-do-you-protect-it/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 09:57:04 +0000</pubDate>
		<dc:creator>marketingmole</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[gossip]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mcdonalds]]></category>
		<category><![CDATA[publicity]]></category>

		<guid isPermaLink="false">http://marketingmole.wordpress.com/?p=89</guid>
		<description><![CDATA[McDonalds are regularly in court over brand infringement rights. As an indie restaurant chain, would you take the risk of stealing their global brand equity? This story from Brand Republic shows how a Malaysian curry house &#8220;McCurry&#8221; did just that and won a long drawn out court case to retain their own iconic brand identity [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=89&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>McDonalds are regularly in court over brand infringement rights. As an indie restaurant chain, would you take the risk of stealing their global brand equity?</p>
<p>This story from Brand Republic shows how a Malaysian curry house &#8220;<strong>McCurry</strong>&#8221; did just that and won a long drawn out court case to retain their own iconic brand identity and gain some global humorous PR at the same time. The judges ruled that no one could own the rights to the use of &#8220;Mc&#8221; &#8211; as it&#8217;s already used by Scottish heritage families!: <strong>http://tinyurl.com/ns9d2s</strong></p>
<div id="attachment_90" class="wp-caption alignnone" style="width: 490px"><img class="size-full wp-image-90" title="Mc-Pic" src="http://marketingmole.files.wordpress.com/2009/09/mc-pic.jpg?w=480&#038;h=213" alt="Are you tempted?" width="480" height="213" /><p class="wp-caption-text">Are you tempted?</p></div>
<br />Posted in Branding, PR Tagged: Branding, email marketing, gossip, marketing, mcdonalds, publicity <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/marketingmole.wordpress.com/89/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/marketingmole.wordpress.com/89/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/marketingmole.wordpress.com/89/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/marketingmole.wordpress.com/89/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/marketingmole.wordpress.com/89/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/marketingmole.wordpress.com/89/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/marketingmole.wordpress.com/89/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/marketingmole.wordpress.com/89/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/marketingmole.wordpress.com/89/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/marketingmole.wordpress.com/89/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/marketingmole.wordpress.com/89/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/marketingmole.wordpress.com/89/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/marketingmole.wordpress.com/89/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/marketingmole.wordpress.com/89/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingmole.wordpress.com&amp;blog=8684686&amp;post=89&amp;subd=marketingmole&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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